01 FRACTIONAL WHOLESALE MANAGEMENT
02 BRAND REPRESENTATION & WHOLESALE SALES
03 WHOLESALE CONSULTING & GROWTH STRATEGY
04 DESIGN & PRODUCT DEVELOPMENT
01 FRACTIONAL WHOLESALE MANAGEMENT 02 BRAND REPRESENTATION & WHOLESALE SALES 03 WHOLESALE CONSULTING & GROWTH STRATEGY 04 DESIGN & PRODUCT DEVELOPMENT
01 FRACTIONAL WHOLESALE MANAGEMENT
Grow your wholesale business with flexible, senior-level support.
Whether you're building your wholesale channel, expanding into new retailers, or simply need an experienced wholesale partner, I provide both the strategic direction and day-to-day execution to help your brand succeed.
Working as an extension of your team, I manage everything from retailer outreach and key account management to wholesale administration, reporting and operational support—allowing you to focus on growing your business while knowing your wholesale function is in expert hands.
Ideal for brands needing:
• A dedicated wholesale partner to manage retail accounts
• Strategic wholesale growth and commercial planning
• New retailer acquisition and business development
• Buyer relationship and key account management
• Trade marketing, promotions and retailer activations
• Seasonal sell-in support and product launches
• Sales forecasting, reporting and performance analysis
• Seamless wholesale operations and administration
02 BRAND REPRESENTATION & WHOLESALE SALES
Strategic sales representation for beauty, fashion and lifestyle brands looking to expand their wholesale footprint.
As an extension of your brand, I represent your business to leading retailers, boutiques and key accounts across your target markets, including international markets. Whether you're launching into wholesale for the first time or expanding into new regions, I connect your brand with the right retailers, distributors and strategic partners to accelerate sustainable, long-term growth.
Services include:
• Wholesale sales representation
• New retailer acquisition and business development
• Buyer introductions and relationship management
• Collection presentations and seasonal sell-in
• Sales negotiations and account onboarding
• Retail expansion across target and international markets
• Trade show representation and follow-up
• Ongoing account growth and sales opportunities
03 WHOLESALE CONSULTING & GROWTH STRATEGY
Expert guidance to build, refine and scale your wholesale business.
Whether you're preparing to launch into wholesale, entering new markets or looking to optimise your existing strategy, I provide practical, commercial advice tailored to your business goals. Together, we'll identify opportunities, overcome challenges and develop a clear roadmap for sustainable wholesale growth.
Ideal for brands seeking expert guidance without the commitment of ongoing management.
Services include:
• Wholesale strategy and planning
• Go-to-market strategy
• Retailer readiness and range planning
• Pricing and margin strategy
• Distribution and market expansion strategy
• Sales process development
• International expansion guidance
04 DESIGN & PRODUCT DEVELOPMENT
From concept to market-ready.
Available for fashion, beauty and lifestyle brands, with access to a trusted network of designers, product developers and manufacturing partners.
Whether you're creating a new product, developing your next collection or refining an existing range, I provide end-to-end design and product development support. Combining creativity with commercial insight, I help bring products to life that align with your brand vision, meet market demand and are built for wholesale success.
Working alongside trusted designers, manufacturers and suppliers, I can support every stage of the development process—from concept through to production.
Services include:
• Product and collection design
• Product development and sourcing
• Tech packs and product specifications
• Critical path and production management
• Margin-focused product development
• Trend forecasting and market research
• End-to-end product development support
Need a tailored solution?
Every brand is different. Services can be delivered individually or combined to create a customised partnership that aligns with your business goals, growth stage and budget.